ABOUT THE ROLE:
We are seeking a highly motivated and data-driven Digital Marketing Specialist with extensive e-commerce experience to join our dynamic marketing team. This role will be instrumental in developing and executing innovative digital marketing strategies across various platforms, with a focus on driving sales and brand growth within the e-commerce landscape. The ideal candidate will have a proven track record of success in managing large-scale campaigns, working with agencies, and collaborating effectively within a team environment.
WE NEED YOU:
- Develop and implement comprehensive digital marketing strategies across key e-commerce platforms like Shopee, Lazada, and TikTok Shop, aligned with overall business objectives.
- Manage and optimize paid media campaigns across various channels, including search, social, and display, to maximize ROI and achieve target KPIs, strong in Facebook Ads, Google Ads, TikTok Ads
- Collaborate with external agencies to ensure seamless campaign execution and performance monitoring.
- Work closely with account teams and clients to develop and execute integrated marketing campaigns that drive brand awareness and engagement.
- Conduct in-depth data analysis using tools like Power BI, SQL, and Excel to identify trends, insights, and opportunities for optimization.
- Develop and maintain accurate sales forecasts and inventory projections to ensure optimal stock levels and minimize out-of-stock situations.
- Create and manage detailed media plans, budgets, and timelines.
- Monitor and analyze competitor activities and industry trends to stay ahead of the curve.
- Prepare regular performance reports and presentations to communicate key findings and recommendations to stakeholders.
- Mentor and guide junior team members to foster their professional development.
- Contribute to the development and implementation of new marketing initiatives and best practices.
WORK LOCATION:
- 3F, Moc Gia Building, 123 Cong Hoa Street, Ward 12, Tan Binh Dist., HCMC.
WORKING TIME:
- Monday to Friday from 8 AM - 5 PM.
REQUIREMENTS:
- Bachelor‘s degree in Marketing, Business, or a related field.
- 3+ years of experience in digital marketing, with a strong focus on e-commerce.
- Proven experience managing successful campaigns on Shopee, Lazada, and TikTok Shop.
- Extensive experience working with agencies.
- Experience working with large brands and managing complex projects.
- Strong analytical skills with proficiency in Power BI, SQL, and Excel.
- Excellent communication and presentation skills in English.
- Ability to work effectively in a fast-paced, team-oriented environment.
- Strong understanding of e-commerce trends, best practices, and emerging technologies.
- Experience in forecasting stock and developing inventory management strategies.
- Proven ability to develop and execute effective media plans.
BENEFITS:
- Competitive salary with annual raises and promotion opportunities.
- Biannual performance bonuses and a 13th-month salary.
- Full insurance per Vietnamese Labor Law.
- Employee engagement activities, Holiday bonuses, and gifts.
- Multinational work environment with global clients and expert teams.
- Opportunities to collaborate with leading companies and high-expertise regional/ global teams.