Senior Media Executive_Digital Marketing Division_HCMC

Salary: Negotiation

Application deadline: 03/06 — 30/06/2025

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WE NEED YOU:

About the Role:
We are looking for a Media Senior Executive who is passionate about digital performance marketing and has hands-on experience running and optimizing paid campaigns across multiple platforms (Onsite and Offsite). This role will focus on daily execution, performance tracking, and campaign optimization for our key clients across multiple industries.

You will work closely with planners, creative teams, and account teams to ensure campaigns are delivered on time, within budget, and meet performance goals such as ROAS, CVR, and AOV.

Key Responsibilities:

  • Execute and optimize paid media campaigns across platforms including:
    - Offsite: Meta Ads (Facebook/Instagram), Google Ads (Search, Display, Shopping), TikTok Ads
    - Onsite: eCommerce Ads (Shopee Ads, Lazada Sponsored Search/Display, Tiki Ads, TikTok Ads)
  • Monitor campaign performance in real-time and make data-driven adjustments to maximize key KPIs (ROAS, CTR, CVR, AOV, etc.).
  • Coordinate with planners to align media execution with campaign calendars, promotional activities, and audience strategy.
  • Collaborate with creative teams to provide input for ad creatives and test multiple versions for performance.
  • Generate campaign performance reports and dashboards using tools like Meta Ads Manager, Google Ads, and internal trackers.
  • Conduct A/B testing on creatives, audiences, bidding strategies, and placements.
  • Research industry benchmarks and competitors' ad performance to identify optimization opportunities.
  • Ensure all campaigns are set up accurately, tracked properly (UTM, pixels), and comply with platform policies.

WORK LOCATION: Moc Gia Building, No.123 Cong Hoa Street, Ward 12, Tan Binh Dist., HCMC.
WORKING TIME:  8 AM - 5 PM, Monday - Friday

REQUIREMENTS:

  • 2–4 years of hands-on experience in paid media execution and optimization (agency experience is a plus)
  • Solid knowledge of Meta Ads, Google Ads, and TikTok Ads platforms
  • Familiar with Shopee/Lazada Ads and eCommerce ecosystem is a plus
  • Strong analytical skills and attention to detail in performance reporting
  • Proficient in Excel, Google Sheets, Google Analytics, and campaign dashboards
  • Ability to work in a fast-paced environment and manage multiple campaigns simultaneously
  • Good communication and teamwork skills to collaborate across teams
  • Fluent in Vietnamese and good working English

BENEFITS

  • Working in the environment of a multinational corporation, with customers being the leading foreign companies in the field
  • Leadership role with high visibility and strategic ownership
  • Career progression opportunities in digital and commercial leadership
  • Promotion opportunities
  • Periodical bonus: twice/year
  • Position promotion, salary increase: once/year
  • 13th month salary
  • Insurances followed Vietnamese Labor Law
  • Bonuses, gifts for Holidays
  • Activities: Birthday party, Employee engagement activities

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